Google is offering a $1 million bonus to self published authors, the first compensation to be offered under the self-Publishing program.
The reward is to cover costs for advertising in self-generated content and for other revenue-sharing agreements.
The Google AdWords platform has already offered $50,000 in compensation, which was matched by the publishing platform Audible.
AdWords for self-made authors will go live in July and offer a 1.25% commission on all ad impressions.
“We are committed to making the publishing industry more accessible and relevant, and to ensuring that authors are compensated for the value they bring to the community,” said John Martin, vice president of product for advertising at Google.
Self-published author Adrienne Reneau, who wrote a book on publishing and is currently working on a second one, was happy to hear the reward, but didn’t expect to be compensated for her efforts.
“It’s an awesome reward for the writer, it’s awesome for the community, and it’s even awesome for Google,” she said.
Reneuau is also hoping to publish a second book next year, but she doesn’t know what Google has in mind for her royalties. “
When I started writing, I had no idea how to monetize my book and I wasn’t sure what would happen to the other writers and the publishers who would make their own money from my work.”
Reneuau is also hoping to publish a second book next year, but she doesn’t know what Google has in mind for her royalties.
“That’s the challenge of self-produced authors,” she told Fortune.
“Google is very proactive with their own compensation policies, but it’s not always that clear.”
Rineau is a self-taught writer and publisher who was also inspired by Google Adwords.
“They offered me a free trial, and they also offered me an option to buy the AdWords subscription, and the subscription cost was $99 per year.
I was able to get an automatic 30% commission that month,” she added.
She says she’s glad she chose Google Adword for self publishing.
“If you’re self-producing a book, it is a little bit different,” Rineuau said.
However, she says it’s still possible to get a good deal on self-written content.
“You could sell a book and get a free product.
Or you could have an eBook and you could sell it for $9.99, which is a good bargain.”